Hi Sales Savages,
Welcome Back!
Drop your questions in the comments on Substack, and I’ll feature them in next week’s issue. Feel free to DM me on X @BowTiedDingo or email me at dingo@bowtieddingo.com if you prefer to ask in private!
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News:
In BTD network news this week, we have updates on a few projects, as well as content moving forward.
I ran an X poll last week about what kind of content the community want to see, and the results were as follows:
There appears to be a even desire of AE/SDR content, but a bit more of SaaS business building info.
Good news on all points, we’ve written and scheduled some great content as well as build exclusive resources (more on that soon) to come out for SDRs and AEs here.
On the side of Business building, I’m excited to announce that we’ve released the first post of SaaS WiFi Money post revamp! This is where @AnonSaaSBuilder and I are building a SaaS Product and scaling it in public. You can read the first post and follow along here:
On the topic of exclusive resources, we’re releasing a tool that teaches you HOW to improve your win rate as an AE rather than just telling you that you need to close more details (Looking at you sales managers). This is a huge one for anyone in a closing role. We’ve pre-released it on the discord, but will be giving a full writeup and launch on Substack later this week.
Preview:
Posts
Last week we had the newest instalment released of our most popular series “Deal Breakdowns”. In which we break down real SaaS deals from first outreach to signed contract. This is our first step into giving insight into larger deals and longer sales cycles as we move from SMB to Mid Market.
We also show some love to the SDRs out there with a primer on what you should be doing to move from SDR to AE as fast as possible!
Paid:
Free:
Questions:
I recently joined a startup (~6 months ago) and have had some trouble getting going. Haven’t managed to hit target either Q, and have been put on a PIP.
Had a meeting with my manager about this and the PIP requires I hit 100% of target this Q or I’m out.
Currently only around 30% of reps are hitting 100% at this company
Should I stick around and try to hit or start looking?
Tough situation, sometimes companies are wrong place wrong time. Sounds like you aren’t the only one struggling there at the moment though.
For me this is simple, there are two types of PIPs, one is really aimed at creating improvement in performance, and the other is designed as a legal way to fire you.
Unfortunately this sounds like the latter.
I would be spending a few hours every day applying, and farming referrals on company time. Keep getting paid for the remainder of your time at current company and be ready to leave whenever your new offer comes in.
Don’t stick around for a maybe - too risky and there are better places out there.
let's say you gave 2 different sales people 100 leads and one person closes 1 deal for $100k and the other closes 20 deals for $5k each ($100k total) essentially, which of the two do you think is a "better sales person"?
The cop out is to say "doesn't matter how you get there" but I'd be interested to hear what you think takes more sales skills - same product, same leads, same everything.
Is it harder to find 1 big deal with a very very low close rate or to maintain a "high" close rate with smaller deal sizes.
Question doesn’t have all details required.
Neither sales person is better based on these figures, both have found a path to their goal.
Need more info.
What I can answer based on this is my thoughts on what is better for the company.
If there are only a few large deals in the company - you are beholden to the whims of those few. A business needs to diversify so they aren’t at risk of one huge player leaving and they suddenly cannot pay bills.
If there are a lot of large deals, then managing the one large deal is likely more efficient on resources - they don’t need to repeat onboarding, support, finance for 20 different businesses - just once.
Currently in closing role at a decently well-known SaaS company. Obviously the market is what it is and pipeline is not easy to come by. I have bills to pay and am not really in a position to decrease my standard of living.
With all of that being said, I’ve been looking into side hustles to make some extra income and came across high ticket sales (closing).
Has anybody done this on the side? And if so, how was your experience? I would love to use this skillset to be able to diversify my income
Don’t.
If you are working on a side hustle, build out your own business, don’t close for someone else.
The purpose of a side hustle beyond getting a bit of extra money is to own what you’re doing and have the opportunity to pivot to doing that full time if you want. Giving you the freedom and security that you’re not working for someone who can fire you at any point like your job can.
If your side hustle is still working for someone else, you’re not in a good position.
Not to mention majority of this high ticket BS is a scam.
Look into e-com, affiliate marketing, agency, or building your own saas product and selling it.
CLOSE YOUR OWN DEALS not close for someone else.
Tweets:
https://x.com/BowTiedDingo/status/1723226271553904766?s=20
https://x.com/BowTiedDingo/status/1547747822677544961?s=20
What I’m Reading:
Substack:
Automation from
And insights on messaging from
That is it for this week.
Now get out there and sell!
-Dingo